Even today, many companies focus on looking-good kind of practices than actually being good. For example, read this mini-saga.
Doing Rather Than Being
Tactically lionized Steve joined a company as a VP, Sales and was on his first sales call. He had to win over an old client to initiate a crowning deal. The client was happy with the presentation but enunciated, “You can’t paint over a bad experience with good Sales efforts.”
But now the age is changed, the customer mindset is changed, they have become smarter, sharper and declared that now such companies can not keep making chump of them anymore. Either be able to add value – by bringing in Linchpins or doing whatever is necessary - or get lost.
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